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Quick Tip: New Marketing Opportunity with Investors

 

What if I told you that there's a new opportunity in the market and no one's looking at? It's what I call a New Delta. A Delta is a point between two markets statistics which creates a gap, and that gap is opportunity. 

When we look at residential/multifamily properties that are rentals, we can see the market over the past 12-24 months has been relatively stable. Rents have stayed the same. In most areas of the country, they're not going up dramatically and they're not going down dramatically.
 
Second thing we have going on right now is that the cost of operation is pretty stable. Prices have been relatively stable as well because rents are stable and that makes prices stable.
 
Cap rates have been averaging across the country, 5, 6, 7%, depending on where you live and where your property is located and that hasn't really changed over the past several months either. 
 
So what has changed?
 
Interest rates! Interest rates on...
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Your Real Estate Clients Will Love You For Making this Call

 

Interest rates are at a three year low which is great news for home buyers and for home sellers but who else might this benefit? 

Anyone who owns a home or investment property that may be in a position to refinance their property. For any of your clients that purchased a property as little as six months ago when interest rates were a full percentage point higher than they are today refinancing could be a huge opportunity to save tens of thousands of dollars. 

By reaching out to your database and making this value added call (which has nothing to do with you asking for anything from the client) you can be a hero and your clients will love you! 

Watch this quick video as Jim breaks down a simple script you can use as a text, phone call, social media post, or email. 


Do you need more leads, more listings, more buyers, and more closings? 

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How to Motivate Buyers When Interest Rates are Rising

 

As buyers watch the national news they are continually hearing about interest rates rising and the impact on payments, affordability, and the overall cost of buying a home.

This negative news can impact their motivation to move forward in purchasing a home and ultimately your ability to sell more homes. How do you respond to this challenge? 

Watch and learn how using good data (like the two charts below) can powerfully impact your conversations with buyers and using one simple script can put buyers at ease about moving forward with purchasing a home. 

(There is good news in both these graphs)

 

 


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About Jim Remley:

Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate industry at the age of 19 he began an unlikely...

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Power Scripts For Rising Interest Rates + Instagram Farming + Voice Mail Drops

 

As real estate professionals we understand that higher interest rates have a direct impact on affordability. With the FED expected to raise rates three more times between now and the end of 2019 how is this changing the conversations you are having with buyers and sellers in the market? 

Watch and learn how one Seattle agent used a brilliant strategy to negotiate a successful sale for her buyer clients using interest rates as key negotiation tactic and how many agents are now talking about interest rates to secure price adjustments

Bonus: Also watch for two lead generation strategies that can unlock more transactions - Geo Farming Using Instagram and Voice Mail Drops! 


Are you ready for a real estate coach? Explore Mastery Classes that can help design the career and the life you deserve including:


About Jim Remley:

Jim Remley is a nationally recognized...

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Fresh ideas, new scripts, cool tools, and the hottest trends in the real estate industry are coming your way. Have an amazing day!